Mithra and Co

Mithra and Co affordable, trendy, and durable 18k gold-plated jewelry made from stainless steel, emphasizing inclusivity and self-expression. Focus on quality, low maintenance pieces designed to last and empower wearers.

Mithra and Co is a Pakistani brand specializing in 18k gold plated stainless steel jewelry. The company emphasizes quality, trendy designs, and affordability, with a focus on pieces that are both durable and stylish. They promote inclusivity and aim to empower wearers with confidence. The brand offers a variety of jewelry, including earrings, necklaces, rings, bracelets, and anklets, with different collections and styles to choose from. 

Here's a more detailed breakdown:

• Core Values:

  Mithra and Co prioritizes customer satisfaction and aims to introduce quality, trendy products at affordable prices, according to their LinkedIn page. 

• Materials and Durability:

  The jewelry is primarily made from stainless steel, which is known for its low maintenance and longevity. It is also coated with 18K PVD gold plating, ensuring a vibrant, long-lasting color that is resistant to fading, says the brand. 

• Design Philosophy:

  The brand focuses on inclusivity and diversity, aiming to uplift and instill confidence in individuals through their jewelry, {according to Mithra & Co https://mithraandco.com/pages/about-us}. 

• Product Range:

  Mithra and Co offers a wide selection of jewelry, including various earring styles (studs, dangles, hoops, statement), necklaces (pendants, tennis chains, collars), rings (multilayer, band, adjustable, gem-stone, solid gold), and bracelets (tennis style, watchbands, bangles, cuffs, chain bracelets). 

• Online Presence:

  The company operates as an online retailer, selling directly to consumers, {according to Tracxn https://tracxn.com/d/companies/mithra-and-co/__zVJHk3NfrAE5i28p-C1wDCkGsnSKKnDRLAARU9w-Ui8}. 

• Location:

  Mithra and Co is based in Karachi, Pakistan.