Description
When I first started working as a freelance web designer, I noticed one big thing. Many people want a website, but most don’t know what kind of website they need. They have a goal maybe more sales, maybe more clients—but no idea how the website will help them get there.
That’s where I come in. And if you’re reading this, maybe you’re in the same boat. You want a website, but you're not sure what type is best for you. I get it. So in this article, I’ll break down the main types of websites that freelance designers like me usually create.
I’ll explain what each one does, who it’s for, and how it helps. And I’ll keep it straight, with zero confusing tech talk.
Let’s get something clear first. Every website is built for a reason. As a best digital marketing freelancer In Mumbai I know that some are built to sell things. Some are built to show off work. Others are made just to collect leads.
If you build the wrong kind of website, it won’t help you. In fact, it could hurt your brand. You’ll waste time, money, and energy. And trust me, fixing a bad website is harder than building a good one from scratch.
A recent report showed that 74% of small businesses that didn’t plan their website properly ended up rebuilding it within 12 months. That’s a lot of wasted effort.
So if you want your website to actually work for you, the first step is understanding what type you need.
Let’s look at them one by one.
This is the most common type I work on.
A business website is for any company or service that wants to be found online. Think of it like your online business card. It shows who you are, what you offer, and how people can reach you.
Here's what’s usually included:
If you're a doctor, lawyer, consultant, or any type of service provider, this type is perfect. It’s clean, simple, and focused on building trust.
If you want to sell products directly from your site, this one’s for you.
An e-commerce site is like your own online shop. People visit, browse your products, click, buy, and pay—all in one place.
Freelancers like me design these for:
Over 2.14 billion people now shop online worldwide, this is the analysis done by Chetan Digital one of well known and reputed digital marketing freelancer. That number is growing every day. So if you’re planning to sell something, you need a site that makes shopping easy and smooth.
Are you an artist, photographer, designer, or writer?
Then you need a place to show your work. A portfolio site is built to do exactly that.
It’s not about heavy content. It’s about strong visuals and clear layout. Here's what most of these include:
This type of website helps you stand out. It makes your work look professional. And it helps potential clients see what you can do before they even call you.
This is one of the smartest tools in the digital world. And it’s one of my favorite types to design.
A landing page is a single-page website built for one goal: get the visitor to take action.
You can use it to:
It’s simple, clean, and effective. One study showed that well-designed landing pages can boost conversions by up to 300%. That’s a huge difference if you're running ads or pushing a specific campaign.
Love to write? Want to build a personal brand?
A blog or personal website is where it starts. Whether you’re into travel, tech, health, or food, this type helps you share your voice.
Here’s what it usually includes:
Over time, your blog builds trust. And that trust turns into followers, leads, and even income. Many successful influencers and coaches started with just a simple blog.
If you're in real estate, you can’t depend only on property portals.
You need a website that shows your listings and helps you get more leads. A good real estate website does that. It has:
This is one of the highest lead-generating website types. According to real estate industry stats, 85% of buyers check listings online before they even call an agent.
Here’s a quick comparison of the most common website types and what they’re best for.
| Website Type | Main Goal | Best For | Avg. Build Time |
|---|---|---|---|
| Business Website | Build trust + info sharing | Doctors, Lawyers, Services | 5–10 days |
| E-commerce Website | Sell products online | Clothing, Gadgets, Beauty | 10–20 days |
| Portfolio Website | Show work samples | Designers, Photographers | 5–8 days |
| Landing Page | One action only | Campaigns, Ads, Lead Gen | 3–5 days |
| Blog Website | Share thoughts + grow brand | Writers, Coaches, Creators | 7–12 days |
| Real Estate Website | List properties + capture leads | Builders, Agents | 10–15 days |
These are getting more popular every month.
Let’s say you want to sell a course, or give access to special content. A membership website lets users log in, access content, and learn at their own pace.
Freelancers build these for:
With this type, your website becomes a source of income. You get paid while your content does the work.
Hosting an event, online or offline?
You’ll need a website that does more than just informalso it shou;d be SEO optimize and for that you need to find someone expert, I would suggest to hire any freelance SEO specialist in mumbai for this. It should allow users to register, get event details, and contact you if needed.
Key features include:
A well-built event site can help increase attendance and make your event feel professional and well-organized.
There are many types of websites out there, but the right one depends on what you want to achieve. As a freelance web designer, my first question is always the same: "What’s your goal?"
Once that’s clear, picking the right website type becomes easy.
Here’s what I suggest:
Pick smart. Build smart. Grow strong.
If you still feel stuck or need help figuring out what’s right for you, reach out to a freelancer who asks the right questions—not just about design, but about your business.
That’s where the real magic happens.
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