Difference Between Digital Advertising & Digital Marketing | Liveblack

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Digital advertising is a subset of digital marketing. Although the terms "digital marketing" and "digital advertising" may seem similar, there are key differences between them. 

Digital marketing is a comprehensive process encompassing the organization, promotion, and sale of a product. In contrast, digital advertising is a paid marketing strategy focused on capturing attention and increasing sales through pay-per-click (PPC) ads, display ads, and social media ads. 

If you need further assistance understanding the differences between digital advertising and digital marketing, Liveblack is here to help. We are a digital marketing agency based in Ahmedabad, specializing in effective digital marketing strategies.