Vera Bijou

Vera Bijou stands out as one of the few jewelry manufacturers that owns every step of the process—from state-of-the-art manufacturing in India to final assembly in the U.S. By eliminating four layers of middlemen, Vera Bijou delivers exceptional craftsmans

Vera Bijou is redefining the fine jewelry landscape by taking full control of the entire production journey—from sourcing and manufacturing to final assembly and distribution. Unlike most jewelry brands that rely on a chain of middlemen, Vera Bijou proudly owns and operates every stage of the process. Our cutting-edge manufacturing facility in India is where precision, innovation, and ethical practices come together to create the foundation for each stunning piece. From there, products are shipped to the United States, where they are carefully assembled and undergo rigorous quality checks to ensure perfection in every detail.

This vertically integrated approach allows Vera Bijou to cut out up to four traditional layers of middlemen, such as brokers, distributors, wholesalers, and retailers, enabling us to deliver unparalleled value directly to our customers. The result is world-class craftsmanship, sustainably made lab-grown diamond jewelry, and sophisticated designs that rival the most prestigious luxury brands—all at a fraction of the typical retail price.

By owning the entire supply chain, Vera Bijou ensures greater transparency, accountability, and consistency while also fostering innovation and maintaining strict ethical standards. Our customers enjoy not just the beauty and brilliance of expertly crafted jewelry but also the confidence of knowing they're investing in a brand that prioritizes quality, fairness, and sustainability every step of the way.