Willoughby Design

A global brand design agency helping organizations express their purpose through smart strategy, bold creativity, and meaningful brand experiences.

Willoughby Design is a global, woman-led brand design agency crafting strategic brand identities and immersive experiences that spark growth and connection. Since 1978, it’s helped challenger and market-leading brands build meaningful bonds through smart strategy, creative excellence, and authentic storytelling. Based in Kansas City, Willoughby blends bold ideas with thoughtful design to make brands irresistible.